hearts and minds

plural noun

: people's emotions and reasoning

We must appeal to and win (over) the hearts and minds of the people.

Examples of hearts and minds in a Sentence

Recent Examples on the Web

Voiced by Tom Kenny, SpongeBob’s unerring positivity and childlike glee immediately captured our hearts and minds, so much so that the show has continued for more than 25 years. — Declan Gallagher, Entertainment Weekly, 10 Sep. 2026

Wars of maneuver win territory; wars of position win hearts and minds. — Dhruv Khullar, New Yorker, 25 Aug. 2026

In the nearly nine months since he was hired as head coach at UCLA, Bob Chesney has won over a lot of hearts and minds with his unwavering sense of belief. — Assistant Sports Editor, Los Angeles Times, 30 July 2026

When information rules everything, hearts and minds become comparable in value to oil and land. — Will Cady, SPIN, 30 July 2026

Rhymes for hearts and minds

• binds
• blinds
• finds
• grinds
• hinds
• kinds
• rinds
• reminds